Remember that a logo might be printed on an envelope, a hoarding, or other material. So it should be scalable. It should be easily recognizable on any background, in any color. Even though a logo may have a particular color, experience has shown that it can be printed in gray scale or other backgrounds. This…
Originality: Your logo should not be copied from any other. However, it must be unique. Ideas can be taken from other logos. You will not accept a fully copied logo. Although tag lines are great to use for branding purposes, they should not be included in your logo design. Your logo text should be the…
Your logo should not be complicated. Many people believe that the logo should be complex. However, your logo must be easy to understand. Your costumers will not understand your logo unless they are able to comprehend it. Before you hire a firm, it is important that you first examine their portfolio. This will allow you…
The best advice is to hire a professional graphic designer to create your logo. While it might be cheaper to simply find a photo on the internet and use it for your logo, some images are subject to copyright and may have been used by others. The same principle applies to those free logo templates…
Many people believe that a logo has to reflect the company’s values. This is false. You don’t have to use plates and spoons just because your logo is for an eaterie. Look at some of these logos to see that they are not representative of the company’s identity. Although it does not show a vehicle,…
Many logos consist of simple images. You don’t need to use a logo to represent the products or services of a brand. The 3 stripes say ‘Adidas’. It doesn’t mean they have to add tennis ball logos to show what their brand is and what their products are. The Mercedes Benz logo is not a…
Creative logo design creates an impression on the consumer. This should become the main motto. This is how customers are attracted towards business proposals. It is very important for it to be creative in time of designing the logo for your company. First and foremost, the logo should be very catchy and able to arrest…
Deckchair’s logo designers possess a wealth of knowledge and experience. As with any design process, the more information that you provide us, the quicker we will create a design that fits your requirements. Examine the logos and brands of your competitors to get a better idea of their strengths and weaknesses. If you like the…
How can your market be expected to recognize you or your products? While you may advertise one product initially, you might end up with dozens later. Advertising will make your first product popular, but how will other products be recognized? Be it Nike’s right sign or McDonald’s M sign, pick up any big brands logo…
Logo design software cannot do research for you. They can’t analyze the logo of your market and then determine how your logo should be designed. Your software will not be able to analyze your market and then determine how your logo should look. You will have to design your brand identity using your limited design…